Vision Forward works in partnership with our clients to ensure success during and after our engagement. Our services are typically rendered in three main categories: Action Planning, Implementation Management, and Implementation Support.

Action Planning. Our action-oriented planning process helps clients define their goals and align management.

Implementation Management. Implementation focuses on working with management to create tactical steps toward critical goals and objectives.

Implementation Support (Market Analysis, Business Development, Best Practices). As managers and staff carry out the implementation process crafted with Vision Forward, some executives require additional follow-on support and analysis. Thus, our Market Analysis, Business Development/ Partnership Strategy, and Best Practices services fall under the category of implementation support. In addition, Vision Forward has strong alliances with sister companies offering PR, financial, competitive analysis, and marketing services.

Selected case studies are below. Additional case studies, as well as work samples, are available upon request. Email Vision Forward for more information.

 

ACTION PLANNING

A leading US nonprofit organization targeting a niche demographic was evaluating a new service concept focused on civic service. Executives in the organization were tasked with major responsibilities and required assistance with up-front planning and implementation. The Vision Forward team worked with the executives and their staff to establish action-oriented priorities and timelines as part of an internal operational plan. Our team also prepared a “buy-in” document used to explain the new initiative to key personnel from whom support was required. The association executive director tapped the initiative to become one of the three major strategic priorities over the long-term and a budget for $3,600,000 was appropriated for piloting.

 

ACTION PLANNING

Despite significant annual increases in sales, the senior management team of a small family business faced major business concerns including staff effectiveness, stalled business development projects, sales growth, and general lack of process or control. Vision Forward executives spent several days with the team prioritizing and developing immediate action steps for all of the most pressing issues. These action steps were placed on a timeline and implemented in the course of a longer term 2002 plan. One month after the sessions with Vision Forward, the company was on track to complete all of its major priorities. During the fiscal year, all objectives were successfully achieved. The Vision Forward team recently supported the client’s FY 2003 planning process with similar success.

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ACTION PLANNING & IMPLEMENTATION

A reputable government contracting organization in the DC-area was preparing to gather senior management for its FY ’02 strategy and planning session. 2001 revenues were negatively impacted post 9-11, and the CEO needed to jumpstart his management team for 2002. The company faced several challenges. Past plans neglected to reflect the input of key management and the plans were rarely implemented. Further, in the wake of the slowed revenues, many employees doubted their job stability and productivity was affected. Vision Forward led the senior management team through a planning process which specifically dealt with not only FY ’02 revenue and profit objectives, but also the staff’s morale and lowered productivity levels. At the end of the process, the team had their “marching orders” for 2002 in the form of measurable and clarified goals. Several key processes within the company were restructured to allow for accountability tracking, as well as an enhanced HR function. In addition to this, one month later the company reported increased morale and productivity, as well as a greater clarity among team members about expectations for their role in achieving annual sales goals.

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IMPLEMENTATION

A global consulting firm wanted to increase its revenues and efficiencies without employing additional staff. After a planning and prioritization session, Vision Forward executives established a plan management process wherein objectives were systematically reviewed for progress. Our team supported staff through the steps of determining an area for improvement within the company, establishing an internal department to support the senior-level sales executives, training proposal writers, creating record-keeping and data control systems, and orienting salespeople to the new system. These changes resulted in a short-term productivity/sales increase of 17 percent, and a 33 percent increase the next year.

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IMPLEMENTATION
A regional nonprofit organization was not accomplishing its goals. This was namely due to the Board of Directors which suggested, but rarely acted upon, development initiatives. After an initial planning session, our team re-organized the board into divisions and instituted a process for task assignment, follow up, and measurement. As a result, several key ideas were implemented in the state and the organization was later invited to represent the Commonwealth of Virginia at the White House Conference on Aging.

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IMPLEMENTATION SUPPORT - MARKET ANALYSIS

A leading provider of US nursing care was considering a new line of business. Vision Forward executives spoke with a panel of experts regarding the new service concept. In addition, intelligence was gathered on companies that had tried the same business concept and failed. Last, Vision Forward executives surveyed employees in the client organization who were some of the leading experts in the aging industry. Among other findings, the analysis supported the continuation of the project in three years when key demographic changes took place in the target regions. The findings saved management an estimated $2,000,000 over the next two years.

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IMPLEMENTATION SUPPORT - BUSINESS DEVELOPMENT

A leading mail-order retailer was considering a new strategy for its call center/CRM functions. The CRM centers were busy during peak season in the fourth quarter, but comparatively slower other times of the year. A study was conducted to assess, analyze, and then target potential partners who might use the CRM assets during the client’s slower quarters. Contacts were made with other mail order and e-commerce companies that used third-party service providers. Best-in-class CRM service providers were contacted as a benchmarking exercise. As a result, three specific partnership opportunities were identified. In addition, the benchmarking document was used by the client as a sales tool during partnership discussions.

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IMPLEMENTATION SUPPORT - BEST PRACTICES

Five companies in the construction industry expressed an interest in engaging in a Best Practices Forum. This meant that Vision Forward would facilitate the sharing of information about best practices and key challenges among the companies. As a result, each could benefit in its own regional market. First, Vision Forward team members developed a list of priority areas by speaking with the participants. The companies were then interviewed by our team on all aspects of business operations including financial, sales and marketing, PR, fleet management, HR, and administrative. Our team then analyzed the data to establish critical best practices and key challenges in each major category. Participants left the forum with key takeaways to implement in their own businesses. As a result, all five companies noted that the Best Practice Forum radically improved their business in measurable ways.

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